The Influence of Service Quality Factors and Perceived Risk on Purchase Intention through Online Platforms of Customers in Bangkok and its Metropolitan Area. The 15th Benjamit National and International Conference, [S. l.], v. 15, n. 5, p. 257–268, 2025. Disponível em: https://benjamit.thonburi-u.ac.th/ojs/bmv15/article/view/175. Acesso em: 4 aug. 2025.