The Relationship between Marketing Mix Factors and Customer’s Decision Making of True Coffee at Icon Siam Branch Bangkok, Thailand. The 15th Benjamit National and International Conference, [S. l.], v. 15, n. 5, p. 106–115, 2025. Disponível em: https://benjamit.thonburi-u.ac.th/ojs/bmv15/article/view/103. Acesso em: 4 aug. 2025.